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| Optimizer | Run on Words (Up to 25 Words) | Per Word Extra |
| Colour | B&W | Colour | B&W | Colour | B&W | |
| Agra | 1322 | 1150 | 738 | 672 | 40 | 35 |
| Meerut | 1057 | 920 | 652 | 593 | 46 | 40 |
| Bareilly | - | 880 | - | 593 | - | 30 |
| Moradabad | - | 894 | - | 593 | - | 30 |
| Aligarh | - | 587 | - | 254 | - | 25 |
| Kanpur | 1326 | 1153 | 506 | 460 | 46 | 40 |
| Lucknow | 1085 | 944 | 566 | 514 | 46 | 40 |
| Jhansi | - | 253 | - | 163 | - | 15 |
| Varanasi | - | 787 | - | 424 | - | 40 |
| Allahabad | - | 838 | - | 249 | - | 25 |
| Gorakhpur | - | 603 | - | 266 | - | 25 |
| Dehradun | - | 894 | - | 503 | - | 30 |
| Nanital | - | 664 | - | 340 | - | 25 |
| New Delhi | 1131 | 983 | 599 | 545 | 35 | 30 |
| Chandigarh | - | 319 | - | 248 | - | 30 |
| Jalandhar | - | 524 | - | 249 | - | 30 |
| Jammu & Kashmir | - | 229 | - | 242 | - | 30 |
| Dharamsala | - | 472 | - | 266 | - | 30 |
| Optimizer | Run on Words (Up to 25 Words) | Per Word Extra |
| Colour | B&W | Matrimonial | Colour | B&W | ||
| Uttar Pradesh* | 5631 | 4906 | 1961 | 82 | 75 | |
| Uttarakhand | - | 1123 | 983 | - | 45 | |
| Jammu & Kashmir | - | 229 | - | - | 30 | |
| Himachal Pradesh* | - | 759 | - | - | 30 | |
| Chandigarh | - | 319 | - | - | 30 | |
| Punjab | - | 524 | - | - | 30 | |
| Haryana | - | 515 | - | - | 45 | |
| New Delhi | 1131 | 983 | - | 35 | 30 | |
| UP + Uttarakhand* | 6288 | 5811 | 2428 | 165 | 150 | |
| Central & Eastern UP | 2200 | 2033 | - | 110 | 100 | |
| North Power C - Chandigarh, Jalandhar, HR, J&K | - | 1762 | 1035 | - | 45 | |
| All Edition | 7040 | 6507 | 2938 | 220 | 200 | |
| Optimizer | Classified Display (Rs. Per Sq. Cm.) | |||
| Colour | B&W | |
| Agra | 410 | 356 |
| Meerut | 322 | 281 |
| Bareilly | - | 242 |
| Moradabad | - | 217 |
| Aligarh | - | 133 |
| Kanpur | 331 | 288 |
| Lucknow | 497 | 432 |
| Jhansi | - | 141 |
| Varanasi | - | 340 |
| Allahabad | - | 262 |
| Gorakhpur | - | 183 |
| Dehradun | - | 255 |
| Nainital | - | 204 |
| New Delhi | 425 | 385 |
| Chandigarh | - | 146 |
| Jalandhar | - | 146 |
| Jammu & Kashmir | - | 122 |
| Dharamsala | - | 141 |
| Rohtak | 210 | 183 |
| Uttar Pradesh | 2019 | 1867 |
| Uttrakhand | - | 372 |
| Jammu & Kashmir | - | 122 |
| Himachal Pradesh | - | 293 |
| Chandigarh | - | 146 |
| Punjab | - | 146 |
| Haryana | - | 385 |
| New Delhi | 425 | 385 |
| UP + Uttrakhand | 2164 | 2000 |
| Central & Eastern UP | 880 | 813 |
| North Power C | - | 651 |
| All Edition | 2452 | 2305 |
| SNo. | Edition | State | Area Covered (Districts) |
| 1. |
Agra |
UP,MP ,Rajasthan |
UP:Agra, Etah, Firozabad, Mainpuri, Kasganj, Mathura Rajasthan Bharatpur,Dholpur, Madhya Pardesh: Bhind, Gwalior |
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2. |
Aligarh |
UP |
UP:Aligarh, Maha Maya Nagar (Hathras) |
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3. |
Bareilly |
UP |
UP: Bareilly,Badaun, Shahjahanpur, Pilibhit,Lakhimpur Kheri |
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4. |
Meerut |
UP |
UP: Meerut,Baghpat, Bijnor, Muzaffarnagar, Sharanpur,Shamli |
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5. |
Moradabad |
UP |
UP:Moradabad,Rampur, Jyotibaphule Nagar, Sambal |
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6. |
Lucknow |
UP |
UP:Lucknow,Rae Bareli, Sultanpur,Barabanki,Faizabad, Ambedkar Nagar, Gonda, Balrampur,Bahraich, Shravasti, Sitapur,Amethi |
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7. |
Kanpur |
UP |
UP:Kanpur Mahanagar,Kanpur Dehat, Auraiya,Banda,Chitrakoot, Etawah,Farrukhabad,Fatehpur, Hardoi,Hamirpur,Jalaun, Kannauj,Mahoba,Unnao |
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8. |
Jhansi |
UP,MP |
UP:Jhansi, Lalitpur Madhya Pardesh: Tikamgarh,Datia,Shivpuri |
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9. |
Allahabad |
UP |
UP: Allahabad,Kaushambi,Pratapgarh |
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10. |
Varanasi |
UP |
UP:Varanasi,Azamgarh,Ballia, Chandauli,Ghazipur,Jaunpur,Mau, Mirzapur,Sant Ravi Das Nagar,Sonbhadra |
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11. |
Gorakhpur |
UP |
UP: Basti,Deoria,Gorakhpur, Kushinagar,Maharaj Ganj, Sant Kabir Nagar, Siddharth Nagar |
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12. |
Dehradun |
UK |
Uttrakhand:Dehradun,Haridwar,Rishikesh, Roorkee,Gharwal(Kotdwar,Chamoli, Rudra pryag,Chamoli, Srinagar,Tehri Gharwal,Uttarkashi) |
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13. |
Nainital |
UK |
Uttrakhand:Nanital,Almora,Bageshwar, Champawat,Pithoragarh,Udham Singh Nagar |
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14. |
Delhi |
Delhi,UP,Haryana |
Delhi / UP: Ghaziabad,Noida,Bulandshaher, HapurHaryana: Gurgaon,Faridabad |
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15. |
Chandigarh |
HP,Punjab,Haryana |
Chandigarah / Himachal Pradesh : Shimla,Solan,Sirmaur, Kinnaur,Pathankot Haryana: Panchkula Punjab:Mohali |
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16. |
Dharamshala |
HP |
Himachal Pradesh :Kangra,Chamba,Una, Mandi,Hamirpur,Bilasp Ur,Kullu,Lahaulspiti,Gurdaspur |
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17. |
Jammu |
J&K |
Jammu & Kashmir :Jammu Anantnag, Badgam,Baramula, Doda, Kargil,Kathua,Kupwara, Pulwama,Poonch, Rajauri, Srinagar,Udhampur, Leh(Ladakh), Reasi, Ramban, Kishtwar, Kulgam, Shopian,Bandipore, Samba, Ganderbai |
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18. |
Jalandhar |
Punjab |
Punjab:Jalandhar,Amritsar,Bhatinda, Faridkot,Fatehgarh Sahib, Firozpur,Gurdaspur,Hoshiarpur, Kapurthala,Ludhiana,Mansa Moga,Muktsar,Newashahar, Patiala,Sangrur |
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19. |
Rohtak |
Haryana |
Haryana:Rohtak, Jhajjar, Bahadurgarh, Rewari, Mohindergarh,Namaul, Hissar, Bhiwani, Sirsa , Fatehbad, Jind, Sonipat, Ambala,Yamunagar, Kaithal, Karnal, Kurukshetra, Panipat |
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